top of page
O.P.I Banner Ad Campaign
The following ads were created as a part of a class project. The key message was that OPI will give you confidence. I conveyed this by carefully selecting copy that exudes confidence. Additionally, every photo has an element in blue, which symbolizes confidence.
 |  This ad and the one to the left would ideally be shown on the same web page so that the woman in this photo would be looking at the other ad to draw the consumer's attention at the actual product. To create a rich media, the brush from the ad to the left would open and paint a red carpet across the computer screen so that a woman could walk across with her head held high. |  Show off your character with O.P.I's fascinating array of colors. With our long lasting formula, your nails will stay vibrant until you decide to change colors. When your nails stand out, so do you. |
|---|---|---|
 If I were to execute this, I would make sure the woman's nails are showing with an edgy, yet sophisticated color. |
bottom of page